Casa Decor’s collaborative approach combined with its media aware campaign makes this design exhibition a first class marketing tool for both designers and commercial partners. The month-long show is targeted at high-profile homeowners and design professionals and attracts tens of thousands of visitors generating enormous quantities of media coverage. Casa Decor also publishes, distributes and sells a comprehensive catalogue of each exhibition. Each designer’s space is included, listing all the collaborators and relevant information on the designer and companies involved in the projects. Participating manufacturers are also entitled to advertise. The catalogue can be used as a valuable database of all exhibition participants and of the products displayed, and provides all relevant stockist details.
The exhibitions receive much media attention with the show being open daily from 9am until 11am solely for the media. The exhibition is then open to the public from 11am until 6pm. Finally, from 6pm until 11pm the space is available for hire for companies wishing to host an event.
Casa Decor is one of the most important showcases for the latest technological developments, for new materials and for design trends and it is an ideal environment for new product launches to take place. This 3D show is a great marketing tool for all the participants, something which cannot be attained from trade show presentations nor magazine publicity.
Everyone reaps the rewards of our collaborative approach. For the participating designers, Casa Decor is the perfect opportunity to show their creative vision, boost their public profile and forge links with some of the most state-of –the-art manufacturers in the world. For those participating manufacturers, Casa Decor is a unique opportunity to place their products in the most exclusive real-life environments, exploiting new connections with the most up-and-coming designers and architects. Patrons and Sponsors are linked with the defining exhibition in the world of modern interiors. Where the building is set for redevelopment, Casa Decor also presents participants with the possibility of working with the developer on an exciting new project.
